A smile is the mirror of the soul. The bottle is the mirror of the wine: refined, almost emblematic, Cascina Castle’t’s bottles evoke memories, bring on a nostalgic serenity. This is because they are aimed at a knowledgeable target consumer, a consumer who knows his wines perfectly, who asks for something more from his wines. Spreading information about wine today means creating awareness at every outlet point, and that means globally, that there exists a world made up of small, local realities. It means underscoring the producers’ link to their own land and relating a story lost in the mists of time.
For Cascina Castle’t, marketing means outlining their own ethical profile, proudly presenting their own style, discreetly imposing their own tastes. Current production runs at about 180,000 bottles per year. Exports, to about 20 foreign countries, account for about 80% of production.